Galleria Vittorio Emanuel II, Milano, Italia
Logo Bucy

Bucy is an indepedent
Strategic Intelligence
firm.

Galleria Vittorio Emanuel II, Milano, Italia

Presentation

Intelligence & Business Diplomacy

Milan · Venise · Paris 


Bucy – an independent Intelligence firm – covers all areas of expertise within the spectrum of Business Intelligence and Reputation management.

Our team produces intelligence to inform high-stakes decision-making and reassure executives, investors or law firms.

Bucy advises decision-makers in deciphering a situation – its risks and opportunities – and analyses the economic, political and security issues involved in winning a contract, dealing with a threat or managing a crisis, whether media-related, political or security-related.

Punta della Dogana – Venezia – Italia

Approach

« Anticipate, Act, Secure »

Bucy addresses the various issues involved in a business development strategy from comprehensive market analysis – including the identification of local partners – to operational commercial support on the ground, to the implementation of a public affairs and reputation strategy

Our people are able to obtain actionable intelligence that enables them to decipher a situation and take action, whether it be to penetrate a market, respond to a competitive offensive or manage a reputation.

Bucy relies on teams with highly operational profiles spanning intelligence, financial strategy, diplomacy, geopolitical analysis or field investigations.

The firm operates in a wide variety of sectors such as energy, defense, infrastructure, health or agri-food.

Bucy combines human networks on the ground, advanced open-source research capabilities and forensic tools.

Palais Royal – Parigi – Francia

Strategic Intelligence

Bucy assists its clients in understanding their environment and challenges. 

Our people conduct bespoke investigations for clients facing sensitive situations. We establish the facts, identify actors and methods, assess risks and we develop the action strategy.

The intelligence gathered by Bucy – clear and usable – contributes to the decision making process of business leaders. This strategic information enables them to make informed decisions and seize opportunities.


Bucy reduces uncertainty for its clients by conducting targeted research and background checks in connection with mergers and acquisitions, partnerships, recruitment of sensitive positions or litigation.


The objectives : enabling clients to know their counterparts, pinpoint true exposures and secure their interests.

Campanile di San Marco – Venezia – Italia

Business Development

A business development policy not only needs to be competitive, but also well informed and prepared.



Bucy advise and support companies on the ground in the design and implementation of their development strategy for new markets.

The firm provides the insights that executives, investment committees and boards need to make informed decisions in environments where public data is incomplete, unreliable or deliberately opaque.

Bucy delivers an operational reading of markets, actors and risks.

The firm assesses the transactional environment beyond registry checks. Bucy establishes the true ownership and political trajectory of a prospective partner, their local reputation, latent conflicts and dynamics liable to affect the viability of an engagement.

Città Metropolitana di Milano – Italia

Public Affairs & Reputation

To conquer a market, it is first necessary to understand the institutional environment and ensure that your reputation is safeguarded.



Bucy helps leaders implement their public affairs policy, manage their positioning and reputation.

The firm analyses the formal and informal decision-making dynamics that shape a market or sector: effective decision-makers, intermediaries, and economic or political actors likely to interfere in a project.

This mapping identifies actual decision circuits and presents them in a format directly actionable.

Bucy maps the local media and narrative landscape, assesses exposure to hostile campaigns and reputational capture, and builds probabilistic scenarios on the evolution of the security and political environment.

  • Mapping of Institutional Stakeholders
  • Public Affairs Strategy & Communication Planning
  • E-Reputation Management
  • Talking Points
  • Press Relations


San Marco – Venezia – Italia

International

Bucy operates in areas where it has detailed knowledge of the market and decision-making processes.

Its teams operate where they are able to gather strategic information to help clients make the right choices.

Bucy has two offices in Europe.


Italy

Milan headoffice, supervises Bucy’s activities and leads the firm’s development policy, supported by an operational office in Venice.


France


The Paris office represents Bucy’s activities in France and assists French companies in conducting their operations in the firm’s areas of expertise.

Management

Nicolas Bourillon

Read the biography

Nicolas Bourillon spent a decade at an intelligence and international lobbying consulting firm, including several years as managing director with responsibility for the firm’s subsidiaries in Morocco, Tunisia, Turkey and the USA.

He also played a key role in setting up and growing Europe’s leading security operator.

Nicolas founded Bucy in 2009.

He has a solid track record in Business Intelligence and Market Access, including experience in Africa (Nigeria, Ghana, Senegal, Côte d’Ivoire…) and in Turkey, where he worked on external growth operations for major international corporate clients (defense, telecommunications, infrastructures…).

Nicolas also teaches risk management and intelligence at CELSA (Paris Sorbonne University) and HEC Paris business school.

Isabella Le Bourgeois

Read the biography

Isabella Le Bourgeois has over 15 years’ experience in risk management and mission-critical corporate communications.

She spent several years at a risk management and crisis communication consulting firm, where she advised Europe’s leading audiovisual group, one of the continent’s biggest mobile operators, and the French Government Information Service (which reports to the Prime Minister’s Office).

In 2007, Isabella took up a new role at Nissan International’s head office in Geneva, where she led on public affairs policy and public-private partnerships.

In 2011, she joined Air Liquide at global headquarters in Paris and in 2016 was appointed communications director of Air Liquide R&D, overseeing communications in the complex and fiercely competitive technology and innovation sector.

Isabella, who is franco-italian, joined Bucy in 2019 as head of public affairs and reputation department, and to support the firm’s growth in Italy.

She also teaches mission-critical communications at Audencia SciencesCom in Nantes, and at CELSA (Paris Sorbonne University).

Advisory Board

Bucy has assembled an Advisory Board tasked with advising the management team on its development strategy.

It comprises economists, lawyers, crisis management professionals, and individuals from the fields of diplomacy and defense.

At a glance

Over

+15 years

Operating in

+60 countries

Trust of

+100 clients

4

continents

14

business sectors

0

public communication
on the missions carried out

Contact

Head Office

Bucy Italia
Via Ariberto 20
20123, Milano
Italia

desk@bucy.it

Città Metropolitana di Milano – Italia